about us

MaXalami was founded in 2012 by the multiple German MTB champion and mechanical engineer Max Friedrich. Decades of experience and know-how from the bicycle industry are converted into high-quality products in the family business. We use all our products ourselves in training as well as in tough competition and are convinced of them!

Initially produced at the kitchen table, we have adapted our locations to the increasing high demand.
Thanks to central production in Warendorf and Reit im Winkl, as well as well-structured processes and reliable logistics service providers, we supply our customers reliably within the shortest possible time.

Dipl.-Ing. Max Friedrich
CEO


Laura Ehl
Head of Sales


Jan Herchen
IT


Nina Ehl
Production and Sales

Clara Ehl
Production and Sales

Leann Rudloff
Production

Christian Friedrich
Production and Logistics
  

 


Dipl.-Ing. Max Friedrich
CEO


Laura Ehl
Head of Sales

Jan Herchen
IT

Nina Ehl
Finance & HR

Clara Ehl
Purchase & Production

Leann Rudloff
Production

Christian Friedrich
Production and Logistics